Technology Privacy Statement
Last Updated: January 12th, 2015
Programmatic2.0 may change this Statement from time to time. If we make any changes to this Statement, we will change the "Last Updated" date above, and in some cases we may provide you with additional notice. If you have any questions about this Statement, please contact Programmatic2.0 as specified in the Contact Us section.
How We Collect Your Data
Our Service enables mobile applications that utilize our Service to serve ads and content that is targeted to your interests. When you download a mobile application that utilizes our Service (each, an "Application"), we may automatically collect certain information from your device, including, but not limited to:
When you install an Application that utilizes our Service, you may also grant the Application permission to collect certain types of information. We do not control this process – it is typically run by your mobile operating system (e.g., Android or Apple iOS). We may collect some, but not necessarily all, of the information that an Application collects in accordance with the permissions you grant.
We may also obtain information from other sources and combine that with information we collect through our Service. For example, we may collect demographic or interest preference information from other companies and combine that with information we collect through the Service for ad-serving purposes or to deliver advertisements that may be of interest to you.
Technology We Use To Collect Your Data
Cookies are small files sent to your device when you visit a website. A cookie allows the site to remember your preferences. A pixel or tag is code utilized for tracking.
How We Use Your Data
We may use information collected through our Service for the purposes described in this Statement, including to:
Programmatic2.0 is based in Singapore and the information we collect is governed by Singapore law. By accessing or using the Service or otherwise providing information to us, you consent to the worldwide processing and transfer of information to Singapore and other countries.
We retain information collected through our Service for as long as we deem necessary to fulfil our business purposes and as required by law.
How We Share Your Data
We may share information about you as follows:
We may also share information that cannot reasonably be used to identify you with third parties, including aggregated information or encrypted information. When we share encrypted information with third parties, we will require that they agree not to attempt to decrypt and re-identify this information.
Security and Integrity of Your Data
Programmatic2.0 takes reasonable precautions to safeguard the information we collect through our Service in an effort to prevent loss, misuse and unauthorized access, disclosure, alteration and destruction.
Interest-Based Advertising Opt-Out
Device-Based Opt-Out for Applications
For Android devices, you may signal your desire to "opt-out of interest-based ads" through your device settings. For iOS devices, you may signal your desire to "limit ad tracking" through your device settings. If you enable this device-based preference, Programmatic2.0 will still serve ads, but no longer serve interest-based ads to the apps in the device where you exercised this choice.
In the event Programmatic2.0 receives a device-based opt-out preference from you after you have opted-in, Programmatic2.0 will make reasonable efforts to share your opt-out preference with those third parties with whom Programmatic2.0 shares data for advertising and marketing analytics, segmentation, or market research.
Opt-Out Cookie for Mobile Web
For mobile web, you may opt-out of interest-based ads by installing our opt-out cookie below. If you have installed this cookie, Programmatic2.0 will no longer serve interest-based ads to the browser on the device where you have installed this cookie; however, you will continue to see Programmatic2.0 ads that are not based on your interests. If you use a different browser, clear your cache, or otherwise clear cookies from your browser, you will have to reinstall this cookie.
Third-Party Opt-Out Mechanisms
You may opt-out of interest-based advertising by some (not all) of our third-party advertising partners by visiting:
These opt-out choices only apply to the device from which you have opted-out and applicable advertising channel. If you reset your advertising identifier, clear cookies on your device or otherwise take an action to affect the opt-out preference, you may have to opt-out again. Programmatic2.0 does not control and is not responsible for these third-party opt-out mechanisms and encourages you to read the accompanying policies.
If you have any questions regarding this Statement, please contact us by email at email@example.com, or by mail at the address below.
Programmatic2.0 Pte Ltd
285 Tampines Street 22, Unit 03-197 Singapore 520208
We encourage interested persons to raise any concerns using the contact information provided and we will investigate and attempt to resolve any complaints and disputes regarding use and disclosure of information.